Paid Patronage in Philadelphia: Migratory Trends and Growth Factors: A Patron Behavior Study

Sep 21, 2009
  • Description

Presents findings on patterns in patrons' support for cultural organizations, attrition and retention rates, and their effects on the growth of paid patronage. Examines three behavior types, their investment patterns, and their demographics.

Paid Patronage in Philadelphia: Migratory Trends and Growth Factors: A Patron Behavior Study